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朋友圈又见新玩法!一键制作「卖身」广告,京东为了双十一真的拼

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<p>这也许会成为今年双十一参与度最高的小程序活动。</p> <p><img class="aligncenter size-full wp-image-1123677" src="https://s3.ifanr.com/wp-content/uploads/2018/11/1417487800payment_history.jpg" alt="" width="1200" height="675" srcset="https://s3.ifanr.com/wp-content/uploads/2018/11/1417487800payment_history.jpg 1200w, https://s3.ifanr.com/wp-content/uploads/2018/11/1417487800payment_history-360x203.jpg 360w, https://s3.ifanr.com/wp-content/uploads/2018/11/1417487800payment_history-768x432.jpg 768w, https://s3.ifanr.com/wp-content/uploads/2018/11/1417487800payment_history-1024x576.jpg 1024w" sizes="(max-width: 1200px) 100vw, 1200px" /></p> <p>京东别出心裁,在「京东么么照」小程序中打造了一个 11.11「出租单身」的活动。试问,谁不想有个对象,不再孤孤单单过光棍节,有人与你立黄昏,有人问你粥可温呢?</p> <p><img class="aligncenter size-full wp-image-1123096" src="https://s3.ifanr.com/wp-content/uploads/2018/11/afda.jpg" alt="" width="1000" height="1314" srcset="https://s3.ifanr.com/wp-content/uploads/2018/11/afda.jpg 1000w, https://s3.ifanr.com/wp-content/uploads/2018/11/afda-360x473.jpg 360w, https://s3.ifanr.com/wp-content/uploads/2018/11/afda-768x1009.jpg 768w, https://s3.ifanr.com/wp-content/uploads/2018/11/afda-779x1024.jpg 779w" sizes="(max-width: 1000px) 100vw, 1000px" /></p> <p>「京东么么照」小程序采用了京东的原生 UI,<strong>提供了「商品图片」和「图片描述」两个可编辑区域,价格、标题等其他区域不可编辑但是随机生成的</strong>,几乎可以以假乱真。</p> <p><img class="aligncenter size-full wp-image-1123103" src="https://s3.ifanr.com/wp-content/uploads/2018/11/sfa.jpg" alt="" width="1000" height="884" srcset="https://s3.ifanr.com/wp-content/uploads/2018/11/sfa.jpg 1000w, https://s3.ifanr.com/wp-content/uploads/2018/11/sfa-360x318.jpg 360w, https://s3.ifanr.com/wp-content/uploads/2018/11/sfa-768x679.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" /></p> <div class="editor-image-source"> <p>▲ 左为小程序截图,右为京东截图</p> </div> <p>操作也十分简单,进入小程序后点击「出租单身」,即可参与活动。在选择性别之后,上传图片并配文即可。</p> <p>图片支持单指移动位置,双指放大缩小,配文也支持更改字号和颜色,甚至可以删除配文输入框。</p> <p><img class="aligncenter size-full wp-image-1123107" src="https://s3.ifanr.com/wp-content/uploads/2018/11/jj.jpg" alt="" width="1836" height="1080" srcset="https://s3.ifanr.com/wp-content/uploads/2018/11/jj.jpg 1836w, https://s3.ifanr.com/wp-content/uploads/2018/11/jj-360x212.jpg 360w, https://s3.ifanr.com/wp-content/uploads/2018/11/jj-768x452.jpg 768w, https://s3.ifanr.com/wp-content/uploads/2018/11/jj-1024x602.jpg 1024w" sizes="(max-width: 1836px) 100vw, 1836px" /></p> <p>事实上,上传自己的照片只是入门玩法,除此之外,你也可以上传朋友、表情包、爱猫爱犬的照片,甚至上传自己的微信收款码。</p> <p><img class="aligncenter size-full wp-image-1123180" src="https://s3.ifanr.com/wp-content/uploads/2018/11/bvv.jpg" alt="" width="1839" height="1123" srcset="https://s3.ifanr.com/wp-content/uploads/2018/11/bvv.jpg 1839w, https://s3.ifanr.com/wp-content/uploads/2018/11/bvv-360x220.jpg 360w, https://s3.ifanr.com/wp-content/uploads/2018/11/bvv-768x469.jpg 768w, https://s3.ifanr.com/wp-content/uploads/2018/11/bvv-1024x625.jpg 1024w" sizes="(max-width: 1839px) 100vw, 1839px" /></p> <p>令人疑惑的是,看起来明明是「购买」界面,为什么活动叫「出租」单身呢?</p> <div class="editor-section-slice">/////</div> <p>不仅有这次好玩的活动,「京东么么照」小程序也提供了「背景虚化」、「智能抠图」、「装饰美化」等功能,都支持一键操作,虽然成品不够精致,但还是能满足大多数人的娱乐需求了。</p> <p>比如号称「媲美真单反,虚的很真实」的「背景虚化」功能,虽然在发丝部分处理依旧生硬,但如果只是给「外行」看,已经足够了 👇</p> <p><img class="aligncenter size-full wp-image-1123137" src="https://s3.ifanr.com/wp-content/uploads/2018/11/jhh.gif" alt="" width="1000" height="1244" srcset="https://s3.ifanr.com/wp-content/uploads/2018/11/jhh.gif 1000w, https://s3.ifanr.com/wp-content/uploads/2018/11/jhh-360x448.gif 360w, https://s3.ifanr.com/wp-content/uploads/2018/11/jhh-768x955.gif 768w, https://s3.ifanr.com/wp-content/uploads/2018/11/jhh-823x1024.gif 823w" sizes="(max-width: 1000px) 100vw, 1000px" /></p> <p>「智能抠图」就显得较为鸡肋了:<strong>首先,得是人像</strong>,用猫猫狗狗动漫都无法识别面部;<strong>其次,人像得和背景色彩区分非常明显</strong>,背景尽量偏纯色,才能减少一些锯齿和瑕疵。</p> <p><img class="aligncenter size-full wp-image-1123166" src="https://s3.ifanr.com/wp-content/uploads/2018/11/saf.gif" alt="" width="1000" height="1244" srcset="https://s3.ifanr.com/wp-content/uploads/2018/11/saf.gif 1000w, https://s3.ifanr.com/wp-content/uploads/2018/11/saf-360x448.gif 360w, https://s3.ifanr.com/wp-content/uploads/2018/11/saf-768x955.gif 768w, https://s3.ifanr.com/wp-content/uploads/2018/11/saf-823x1024.gif 823w" sizes="(max-width: 1000px) 100vw, 1000px" /></p> <p>「装饰美化」则是各类少女系贴纸,样式不算多,但都比较精致。</p> <p><img class="aligncenter size-full wp-image-1123167" src="https://s3.ifanr.com/wp-content/uploads/2018/11/kh.jpg" alt="" width="1000" height="1244" srcset="https://s3.ifanr.com/wp-content/uploads/2018/11/kh.jpg 1000w, https://s3.ifanr.com/wp-content/uploads/2018/11/kh-360x448.jpg 360w, https://s3.ifanr.com/wp-content/uploads/2018/11/kh-768x955.jpg 768w, https://s3.ifanr.com/wp-content/uploads/2018/11/kh-823x1024.jpg 823w" sizes="(max-width: 1000px) 100vw, 1000px" /></p> <p>趁着双十一还没到,赶紧把自己「卖」出去吧。</p>